Yoon

Kim

I led the creation of a responsive and engaging website with Webflow, expertly weaving their brand identity throughout the design. The project aimed to showcase their construction expertise through a visually striking online platform. By integrating a CMS, I ensured effortless content management, enabling the company to keep the site updated with the latest projects and news. This strategic combination of design and functionality not only enhanced Hofa Skyline's digital footprint but also aligned seamlessly with their business objectives, providing a perfect balance between visual appeal and user experience.

I led the revitalization of their marketing website, implementing a new design via Webflow and overseeing the CMS for timely content updates. This ensured the site remained up-to-date with the agency's latest services. Integrating Google Analytics was key, providing insights that shaped our data-driven optimization strategy, improving user engagement and conversion rates. My focus was on creating a visually striking, easy-to-navigate website that was not only content-rich but also strategically aligned with the agency's marketing goals through effective content management and analytics.

I developed a multi-step signup experience for the Turtle App-Join Flow, utilizing Next.js, Tailwind CSS, and React Hook Form. This approach streamlined the entry process for designers into the Turtle Network, featuring smooth state management for flawless step transitions and rigorous form validation to ensure precision. Aimed at delivering a seamless registration journey, the design focused on user engagement and ease, effectively connecting designers with opportunities in the Turtle Network.

I led the frontend development of ScoreBox, a credit scoring dApp that won 2 best use awards at ETH San Francisco. I built the dApp using Next.js + Typescript for the core web app and integrated it with TailwindCSS + Ant Design for styling. The dApp also features MetaMask & NEAR wallet integration for address fetching, using ethers and NEAR RPC API.

IcePik is a user-friendly trading platform where people can buy and sell FSC certified products. On this proejct, I was responsible for buildling reusable and testable UI components using Next.js, TypeScript, and Tailwind CSS, which helped streamline development and ensure code quality. I also worked on developing the brand identity and designing the user flows using Figma, ensuring a consistent and intuitive user experience throughout the app.

During my internship at BalloonBox, I redesigned and rebuilt the company's website that better represents our brand and enhances the user experience. I also ensured that the website was responsive, accessible, and optimized for search engines and integrated with Google Analytics to track the website's performance and improve our marketing strategy.